Our strategy

A FOCUSED STRATEGY FOR LONG-TERM GROWTH

Our vision is to be first choice for our people, customers, suppliers, communities and shareholders. This vision is supported by a focused strategy, and associated and aligned action plan to deliver long-term and sustainable value for all our stakeholders.

Becoming first choice for all our stakeholders

This strategy aims to deliver accelerated growth and improvement in key areas, all underpinned by a purpose-led culture, clear and embedded values, a clearly defined operating model and excellent people.

Our robust tools and insights will enable us to attract, develop, engage and retain the talent we need to meet our long-term strategic goals.

While continuing our unique service proposition for other relevant sectors, we are targeting customers with a high lifetime value and a consolidating behaviour in key vertical markets.

We will maintain our broad product range, with a strong focus on A&C and Electrification. We will also increase and curate a range in adjacent categories and a broader offering tailored to specific customer needs, leveraging our unique regional strengths.

We make our customers’ lives easier across the design and maintain lifecycle, which drives stronger relationships, recurring revenue and greater customer lifetime value.

We provide a digitally enabled experience, powered by human touch
and specialist knowledge. Our customer experience is tailored to customer type and potential lifetime value.